Lonzo Ball has severed his ties to Big Baller Brand after it was reported that long-time family friend Scott Foster was using the company to embezzle millions of dollars from the family.
Since then, the eldest Ball son has yet to come to terms on a new deal with a different brand. BBB founder LaVar says it is because he will be staying right where he is, along with his brother, projected lottery pick, LaMelo.
Long story short … LaVar was adamant NO BALL will sign with Nike.
“Everybody is scouting LaMelo,” LaVar said … “It’s okay though.”
Ball said the mere thought of one of his boys leaving BBB is outrageous — “I said it’s a family brand, didn’t I?”
When we mentioned that Lonzo recently told an L.A. radio station that he was open to exploring other shoe deal options … LaVar shut that down real quick.
“Lonzo can think all day. He ain’t signing with nobody. Big Baller Brand. That’s what I said.”
LaVar seems adamant that his sons will remain repping the family through Big Baller Brand. But is that really the case?
A few weeks ago, Lonzo told the world he was no longer dictated by anyone’s decisions and that he was finally going to take control of his own path. As for LaMelo, he has been too busy lighting up the ABL to worry about BBB.
Either way, LaVar and his associates may be in for a bit of a shock if they think their company is just going to bounce back after everything that has transpired in recent weeks.