We all know Kobe Bryant was one of the most successful players to ever live. Through 20 years, he won 5 NBA Championships, 2 Finals MVPs, 1 MVP and even made it to 12 All-Defense teams.
However, his impact and success always transcended the hardwood. Like LeBron James loves to say right now, he was way more than just an athlete.
Kobe was a huge Philanthropist, producer, writer, girl dad, and obviously, businessman. Needless to say, he made a lot of money both on and off the court during his lifetime.
And believe it or not, his first business investment was in BodyArmor SuperDrink, and it came as recently as in 2014.
Bryant founded his Kobe Inc. to endorse brands that were eager to pave their way through the sports industry. Hence, he invested $6 million in March 2014, which was good for a 10% stake in the company.
Four years later, The Coca-Cola Company purchased a minority stake in the company, so Kobe’s investment rose to roughly $200 million in August 2018.
Needless to say, BodyArmor was one of the first brands to pay their respects to the Laker legend following his tragic death this past Sunday:
“He was an incredible friend to the entire BodyArmor team and a devoted family man and father. Our thoughts and prayers are with Kobe’s family and everyone affected by this tragedy,” read a statement from the company, according to The Drum.
Kobe was an entrepreneur and a guy that thrived off helping others out. He invested in things he could actually believe in, things he thought were going to make life easier for athletes and everybody around him.
He was just entering the second stage of his life and he looked happier than ever. It’s still hard to process this news, but we’re glad to know he worked his heart off to make the world a better place.