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Reading: Nike’s Tribute Video To LeBron James Goes Viral On Historic Night
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Home > NBA News & Analysis > Nike’s Tribute Video To LeBron James Goes Viral On Historic Night

Nike’s Tribute Video To LeBron James Goes Viral On Historic Night

Nike paid tribute to LeBron James for becoming the NBA's all-time leading scorer with a video that'll soon be remembered as iconic.

Ishaan Bhattacharya
Feb 8, 2023
3 Min Read
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Credit: Fadeaway World

LeBron James has taken the mantle as the all-time leading scorer in NBA history from Kareem Abdul-Jabbar by scoring his 38,388th point against the Oklahoma City Thunder tonight.

This might just be the defining regular-season moment for the modern era of basketball, as a record that stood tall for almost 39 years fell to one of the greatest players to ever live, who consistently dominated the game for 20 years.

James has been signed to Nike since he was in high school and has built an incredible relationship with them. He has his own team within the organization, a center for innovation named after him, and a lifetime contract with the shoemaker. 

Nike paid tribute to LeBron by making a stunning video that took some of James’ best moments and interpolated them with a church sermon that sought to recognize his greatness.

https://twitter.com/Nike/status/1623187210181959681

James has achieved everything he could have in the sport. Though he never set out to be the all-time leader in points scored, his career has led him to this point. Hopefully, we see many more years of James dominating the game.


Watching History Be Made Amidst A Bad Season

LeBron James has been sensational this season and is trying to lead the Los Angeles Lakers to a playoff berth despite their roster deficiencies. He scored 36 points in 3 quarters to break the record but his Lakers are still losing to the 12th-seeded Oklahoma City Thunder.

Trades are desperately needed in LA to salvage the season and ensure LeBron hasn’t made history in a loss while wearing a Lakers uniform once again. He has elevated his level of play and now it’s time for the Lakers’ front office to elevate their level of work and find James some help on this roster. 

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TAGGED:LeBron JamesLos Angeles Lakers Archive
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ByIshaan Bhattacharya
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Ishaan Bhattacharya is a content manager for Fadeaway World from New Delhi, India. With his expertise in NBA content creation, Ishaan brings a wealth of experience to his role, contributing to the site's authority and reach within the basketball community. Over the last year, Ishaan has interviewed Ray Allen and Mark Tatum, while also covering the 2023 NBA Abu Dhabi Games which saw the Dallas Mavericks take on the Minnesota Timberwolves.Since joining Fadeaway World in March 2022, Ishaan Bhattacharya has become known for his unique perspective on the NBA. He consistently delivers this insight through his daily news coverage and detailed opinion pieces on the most significant topics in the league.Before his tenure at Fadeaway World, Ishaan worked in corporate communications, where he serviced prominent sports brands, including NBA India, Sports18, Amazon Prime Sports, and Royal Challengers Bangalore. This experience in strategic communications for leading sports entities has enhanced his ability to craft impactful narratives and connect with a global audience.A true MFFLer (Mavs Fan for Life, for the uninitiated), Ishaan is a massive fan of the Dallas Mavericks. When he is not upset about Jalen Brunson walking in free agency, you can see Ishaan as an avid gamer and content creator. His passion for basketball extends beyond the Mavericks, as evidenced by his thoughtfully curated NBA Mount Rushmore, featuring LeBron James, Michael Jordan, Kareem Abdul-Jabbar, and Bill Russell—each representing distinct eras and bringing their unique qualities to the game.Featured On: ESPN, Sports Illustrated, Bleacher Report, Yahoo Sports, NBA, Fox Sports, The Spun
Previous Article NBA Fans Crown LeBron James As The GOAT After Breaking NBA All-Time Scoring Record
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