LeBron James has already rewritten the NBA record books, but the King may not be done just yet. As the 40-year-old prepares for his unprecedented 23rd season in the league, he’s drawing strength from a deeply personal source: his children.
In a recent interview tied to his new Amazon Prime Day commercial, James revealed to the Associated Press that his decision to return to the court is being supported, even driven, by his family.
“They’re like, ‘Dad, continue on your dream. This is your dream. Continue on your focus. You’ve been here for us this whole time. When you have that type of support… it makes it a lot easier.”
That unwavering encouragement from Savannah and their three children, Bronny, Bryce, and Zhuri is what’s fueling LeBron’s motivation during a critical offseason. After suffering a left knee sprain in the Lakers’ season-ending loss to the Minnesota Timberwolves, James is focused on healing in time for training camp this September.
He described his knee as “feeling good” and noted that he’s using the summer to rest, recover, and ensure his body is ready to handle the rigors of another campaign.
That commitment to physical upkeep, including rigorous nutrition and training routines, has long been a hallmark of LeBron’s durability and longevity.
But now, it’s not just about personal records or chasing another ring. It’s about legacy and family. Playing alongside his oldest son, Bronny, who recently signed with the Lakers, is a milestone LeBron had long dreamed of.
With Bryce James beginning his college journey at Arizona and youngest daughter Zhuri blossoming into a young athlete herself, LeBron is clearly inspired by watching his children chase their own dreams and encouraging them to keep chasing his.
James’ new Amazon ad cheekily addresses the swirling retirement rumors. In the commercial, he’s asked if he’s done, but instead of answering, he gets distracted by Prime Day deals, a playful way to suggest he’s not ready to walk away from the game just yet.
Last season, LeBron averaged 24.4 points, 8.2 assists, and 7.8 rebounds while earning another All-NBA selection. He holds a $52.6 million player option for next year, and is taking his time deciding how much longer he’ll play.
If his body holds up and his kids keep cheering him on, the King may be ruling the hardwood a little while longer.
