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Reading: Spencer Haywood Explains How He Missed Out $2.1 Billion From Nike
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Home > NBA News & Analysis > Spencer Haywood Explains How He Missed Out $2.1 Billion From Nike

Spencer Haywood Explains How He Missed Out $2.1 Billion From Nike

NBA legend Spencer Haywood's missed billions underscore the stakes of brand investments in sports.

Vishwesha Kumar
Sep 30, 2023
6 Min Read
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Credit: Fadeaway World

  • Haywood missed out on $2.1 billion from early Nike stocks
  • His agent’s shortsightedness cost him a potential fortune
  • Modern athletes prioritize long-term brand investments

In an era where athletes vigorously nurture their brands and expand their investment portfolios, Spencer Haywood’s $2.1 billion story stands as a haunting testament to missed opportunities. Haywood, an NBA legend, was recently interviewed by Kevin Garnett, and what he revealed is nothing short of heartbreaking.

Contents
  • Magic Johnson’s $5.2 Billion Missed Opportunity with Nike
  • Why Athletes Rejected Stocks In Nike?

“I was on the road and he [my agent] had the power of attorney. He said, ‘I can’t pay my rent. I got all these things. We need to cash this in. We need to cash the stock in so I can pay my rent and I can live a little bit. The shoe ain’t never gonna make it. You’ll get a contract with Adidas next year.” 

“This is 1973! The joke was, that shoe is never gonna make it.”

https://www.instagram.com/p/p:CxwFFWfuj0C

Fast forward a few decades and Nike’s worth has skyrocketed, making it the dominant force in the sportswear market. Had Haywood held onto those stocks, they’d now be valued at a staggering $2.1 billion. Yet, swayed by his agent’s advice and the prospect of a more immediate payday from Adidas, he chose to sell.

What makes this story even more compelling is the comparison of then and now. Today’s athletes are primed to think of the long game, but for Haywood, living in a time far removed from brand-centric deals, the immediacy of cash flow was paramount. His tale serves as a somber lesson on the unpredictable trajectories of investments and the importance of forward-thinking, even when the future seems uncertain. It’s a regretful reminder that opportunities, once lost, can sometimes never be regained.


Magic Johnson’s $5.2 Billion Missed Opportunity with Nike

Magic Johnson, undeniably one of the most iconic names in NBA history, had a career highlighted with mesmerizing plays and unforgettable moments. However, one off-court decision remains a significant “what if?” in his illustrious journey. Fresh out of college in 1979, young Johnson faced a monumental choice between two shoe endorsements: Converse and the fledgling brand, Nike. 

With Converse offering a straightforward cash deal of $100,000 a year, Magic, unfamiliar with the world of stocks, naturally gravitated towards the immediate payout. But the missed opportunity with Nike was not just any ordinary deal.

Nike’s offer consisted of a royalty of $1 for every pair of shoes sold and a whopping 100,000 shares, priced at just $0.18 at that time. Fast forward to the present, with Nike’s stock trading at $134 at that time of the show, that decision equates to a missed fortune of approximately $5.2 billion for Johnson. While Converse was the more established name during the late 70s, Nike’s trajectory, fueled by its association with Michael Jordan, revolutionized the shoe industry.

Magic’s candid reflections on his decision, especially during his 2017 Ellen Degeneres show appearance, underscore the profound impact of choices and the unpredictability of future outcomes. Although Johnson has carved a successful path with a net worth of $600 million, the story remains a testament to life’s unpredictable twists and turns.


Why Athletes Rejected Stocks In Nike?

In the late 1970s and early 1980s, the concept of athletes endorsing brands was still in its nascent stages. The shoe company Nike, not yet the global behemoth it is today, approached several athletes with endorsement deals that offered stock options rather than substantial upfront cash payments. Two notable athletes of that era, Magic Johnson and Spencer Haywood, turned down these stock offers in favor of other deals.

The primary reason for athletes like Magic and Spencer declining stock options in Nike lies in the financial literacy and awareness of the times. At the age of 19, when Magic was faced with the decision between Converse’s cash and Nike’s stocks, he admitted to not even understanding what stocks were, a sentiment echoed by Haywood. Hailing from backgrounds where immediate financial security was paramount, the allure of immediate cash was more tangible and reassuring than the speculative value of stocks in a then-unproven company.

Furthermore, in that era, Converse was the more recognized brand in basketball, making it seem like the safer and more prestigious choice. The hindsight of Nike’s meteoric rise in the subsequent decades paints these decisions in a light of missed opportunities, emphasizing the importance of financial literacy and the unpredictable nature of business ventures.

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ByVishwesha Kumar
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Vishwesha Kumar is a staff writer for Fadeaway World from Bengaluru, India. Graduating with a Bachelor of Technology from PES University in 2020, Vishwesha leverages his analytical skills to enhance his sports journalism, particularly in basketball. His experience includes writing over 3000 articles across respected publications such as Essentially Sports and Sportskeeda, which have established him as a prolific figure in the sports writing community.Vishwesha’s love for basketball was ignited by watching LeBron James, inspiring him to delve deeply into the nuances of the game. This personal passion translates into his writing, allowing him to connect with readers through relatable narratives and insightful analyses. He holds a unique and controversial opinion that Russell Westbrook is often underrated rather than overrated. Despite Westbrook's flaws, Vishwesha believes that his triple-double achievements and relentless athleticism are often downplayed, making him one of the most unique and electrifying players in NBA history, even if his style of play can sometimes be polarizing. 
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