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Reading: Vanessa Bryant Announces That The Kobe Bryant Estate And Nike Have Reached An Agreement To Continue Their Partnership
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Home > NBA News & Analysis > Vanessa Bryant Announces That The Kobe Bryant Estate And Nike Have Reached An Agreement To Continue Their Partnership

Vanessa Bryant Announces That The Kobe Bryant Estate And Nike Have Reached An Agreement To Continue Their Partnership

The Vy Lee Tran
Mar 24, 2022
3 Min Read
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Credit: Fadeaway World

Kobe Bryant is revered by many as one of the all-time great players in the NBA. There is no doubt that Kobe Bryant impacted many all around the world, and many Lakers fans today are fans of the team because of what he did during his time with the franchise.

Due to his status as a legend of the sport, Kobe Bryant sneakers are in high demand. There was some fear that the sneaker line could be in jeopardy previously after the contract between Kobe Bryant’s estate and Nike expired.

There was an amazing update regarding Kobe Bryant’s sneakers today. Vanessa Bryant announced that the partnership between the Kobe Bryant Estate and Nike would continue.

Vanessa Bryant announces her partnership with Nike, with Kobe and Gigi products available for years to come.
100% of net proceeds yearly donated to the Mamba and Mambacita Sports Foundation. 👏 pic.twitter.com/xfTLqDVMeZ

— Kobe Bryant Stories & Motivation (@kobehighlight) March 24, 2022

Kobe Bryant Estate and Nike have reached deal to continue a partnership, Vanessa Bryant announces. Nike is donating 100 percent of net proceeds of Gianna Bryant’s shoes to Mamba and Mambacita Sports Foundation – and sides will establish a youth basketball center in Southern Cali.

— Shams Charania (@ShamsCharania) March 24, 2022

We’re excited to announce our partnership with Nike is going to continue! I am so proud that my husband’s shoes are. still the most worn by players on NBA courts and that the demand for his shoes remain so desired by his fans around the world. With this new partnership, fans will soon be able to have access to Kobe and Gigi Nike product for years to come and with Nike donating 100% of the net proceeds yearly for Gianna’s shoes to our Mamba and Mambacita Sports Foundation (M&MSF). I am also grateful that Nike and I will work together to establish a youth basketball center in Southern California that will share the Mamba Mentality with youth athletes for generations to come. I know this is an inspiring moment for my husband and daughter’s global fans, and I am very appreciative of each and every one of you!

With Gratitude for every fan around the world supporting Kobe and Gigis Legacy,

Vanessa Bryant

This is certainly fantastic news for lovers of Kobe Bryant’s sneakers. More sneakers produced means that they will be more available, and people won’t have to spend as much money to get them. 

The news about Nike and Vanessa Bryant working together to “establish a youth basketball center” is also a good bit of news. It will be interesting to see how this all goes, and hopefully, the partnership between the two parties continues to last far into the future.

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ByThe Vy Lee Tran
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The Vy Lee Tran is a Senior Writer for Fadeaway World, specializing in trade scenarios, blockbuster trades, and the NBA salary cap. He graduated from Earlham College with honors and a B. A. in English.He is an avid fan of the NBA as a whole and thinks Stephen Curry is quite easily a top-10 player of all time. In his free time, you can find Lee playing basketball and working on his 3PT jumper. Expertise: NBA, Trade Scenarios, CBA, Salary Cap, Player BreakdownsFavorite Team: New Orleans Pelicans Featured On Sports Illustrated, HoopsHype, Heavy
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